Google is Killing uBlock Origin. No Chromium Browser is Safe.
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We’ve been anticipating it for years,1 and it’s finally happening. Google is finally killing uBlock Origin – with a note on their web store stating that the extension will soon no longer be available because it “doesn’t follow the best practices for Chrome extensions”.2 Daly Barnett. “Chrome Users Beware: Manifest V3 is Deceitful and Threatening.” EFF, December 9, 2021. ↩ Lawrence Abrams. “Google warns uBlock Origin and other extensions may be disabled soon.” Bleeping Computer, October 13, 2024. ↩

Google is weakening ad blockers as part of their MV3 extension standard and this will trickle down into all Chromium browsers. Built in ad blockers lack features compared to uBlock Origin as well.

  • danA
    42·
    2 months ago

    The data doesn’t go to the advertiser - it’s anonymized, encrypted, and sent to an aggregation service. The data isn’t about you personally.

    This is a much better solution than what’s used for advertising today.

    • Cypher@lemmy.world
      22·
      2 months ago

      Where’s it go after aggregation? To advertisers.

      I don’t care if it is better than the creepy shit advertisers do today because it doesn’t stop advertisers from continuing to do creepy shit.

      All it does it give advertisers MORE data. It isn’t a replacement it is an addition.

      • danA
        31·
        2 months ago

        The advertiser doesn’t get your data directly. The data is aggregated using differential privacy so it’s impossible for them to see any individual’s data.

        • Cypher@lemmy.world
          23·
          2 months ago

          I don’t care. There is zero benefit to me. Advertising scum can go kick rocks.

          • danA
            22·
            2 months ago

            Would you rather pay for every site you use? Not every site can afford to have someone else cover the cost for you (which is how Lemmy servers are ran for example), and the only other business models that have worked online are either running ads, or getting users to pay for access.